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POLLO CAMPERO OPENS 18TH STORE IN LOS ANGELES AREA

Commerce Store Opening Underscores Pollo Campero's Staying Power

Oct 1 2007

LOS ANGELES, CA -- Pollo Campero, the popular restaurant chain whose tender, juicy and crunchy chicken has made mouths water since entering the Los Angeles market in 2002, is celebrating the opening of its 18th Los Angeles area store.  Located at 906 Goodrich Boulevard, the Commerce restaurant is the third store opening in a two-week period following the openings of the North Hills and Van Nuys locations in September.

"In recent years, people have been much more adventurous when it comes to 'stretching their palettes,'" said Jose Cofiño, President and Chief Operating Officer of ADIR Restaurants Corp, the master franchise for Pollo Campero in six western states.  "Some customers remember the food from their roots in Central America, but many are trying it for the first time, and become regular customers. Through continued expansion, our goal is to make Pollo Campero the household name for mouthwatering chicken dishes and excellent service."

In 2006, QSR Magazine named ADIR Restaurant Corp the "Import to Watch" based not only on its food and service, but also on its commitment to the surrounding community, and its employees.

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About ADIR Restaurants Corp and Pollo Campero

First established in Guatemala in 1971, Pollo Campero opened its first store in the Los Angeles area in 2002, and had block-long lines of guests waiting for up to 7 hours for the restaurant's tender, juicy and crunchy chicken and richly flavorful rice and pinto beans. Since then, over 220+ plus locations have opened throughout the world including 18 restaurants in the Los Angeles area.

Pollo Campero West is located at 1625 West Olympic Blvd., Suite 1020, Los Angeles, California, 90015.  Phone: 213-201-2990; Fax: 213-201-2995.  The company's website is http://www.camperowest.com